Survey for Brand Analysis By Stephanie Brinley | February 15, 2021 | Comments Off on Survey for Brand Analysis First Name * Last Name * Your Email * This will be to maintain regular communication. Business Name * About Your Company How long have you been in business? * Still in the planning stages. Less than a year 1-2 years 3-5 years 5-9 years 10-19 years Over 20 years How do your customers find and learn about your company? * Advertising Email Events Ratings & Reviews Referral Marketing Social Media Store Website I don't know Select all that apply. What is most likely to influence your customer's buying decision? * Awareness Customer Service Location Loyalty Pricing Product Promotions I don't know Which age group do your best customers come from? * Under 18 18-35 35-50 50-65 65 or Above Don't know or N/A What percentage of your customers come from the age group selected above? * Under 15% 15-30% 30-45% 45-60% 60-75% 75% or Above Don't know or N/A What is the average household income of your best customers? * Under $25,000/yr $25,000-$50,000/yr $50,000-$75,000/yr $75,000-$100,000/yr $100,000-$150,000/yr $150,000/yr or Above Don't know or N/A What percentage of your customers come from the income level selected above? * Under 15% 15-30% 30-45% 45-60% 60-75% 75% or Above Don't know or N/A About Your Brand Do you have an existing logo? * Yes No Are you happy with your current logo? * Very happy Somewhat Not really Definitely not Do you have an EPS version of your logo? * Yes No What's that? Also known as .ai, Illustrator, or vector version Do you have a headshot? * Yes No Are you happy with your current headshot? * Very happy Somewhat Not really Definitely not Do you have a website? * Yes No Your company website * Are you happy with your current website? * Very happy Somewhat Not really Definitely not Are you currently using social media to promote your business? * Yes No Do you plan to use social media to promote your business? * Yes No Check all the platforms you currently use. * Facebook Instagram LinkedIn Pinterest Snapchat Twitter Other When is the last time you checked your online reputation score? * Never Within the last 6 months Over 1 year ago Over 3 years ago Over 5 years ago Online reviews, accuracy of contact information, snippet descriptions, etc. If money was no object, what marketing tools would you like to improve? * Business Card Digital advertising Logo Marketing Materials (flyers, rack cards, etc.) Photography (headshots, products, location, etc.) Print advertising Social Media Website I'm happy with all my marketing tools. Which marketing tool do you feel most needs improved? * --- Business Card Digital advertising Logo Marketing Materials (flyers, rack cards, etc.) Photography (headshots, products, location, etc.) Print advertising Social Media Website I'm happy with all my marketing tools. Δ
